RED in Real Life

Examples of good and bad critical thinking and making decisions with the RED model!

Improve Your Thinking… Improve your Sales

We talk a lot about our RED critical thinking model. Here’s how a salesperson could use it in the sales process to win more business! 1) Qualify Your Leads In the beginning, resist making assumptions about the leads you call on (and those you don’t). Have you not called a prospect because you heard they [...]

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Candidate vs. Recruiter: Whose Experience is More Important?

Candidate vs. Recruiter: Whose Experience is More Important?

If you’re currently searching for a new job, I have tremendous sympathy for you. Unemployment is high, the job market is full of overqualified candidates, and unfortunately the candidate application process isn’t made to suit you. If you haven’t looked for a job in the last 5 years, let me update you on the 2012 [...]

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Companies Think You’re Stupid. Are they correct?

Companies Think You’re Stupid. Are they correct?

We’ve probably all been scammed at one point or another.  We buy products that seem like problem-solvers but they end up being useless.  Then again, what should we expect for $19.95 (and if you call now they’ll throw in a free set of Ginsu knives!).  The “As Seen on TV” commercials truly display what retailers [...]

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